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Whole of Government Application Analytics (WOGAA)
Learn how the Whole-of-Government Application Analytics helps government agencies monitor the performances of their websites and digital services.
Last updated 13 June 2025
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Near real-time monitoring of government websites and digital services with Whole-of-Government Application Analytics
WOGAA is a government tool for monitoring the performance of government websites and digital services.
Provides a central dashboard for monitoring and analysing government website performance (e.g. tracks website traffic, automated reports with key metrics, benchmark performance compared to other government websites).
Over 100 million visits made to government websites monthly (indirect impact).
Websites and digital services require a tool that can gauge their effectiveness and user-friendliness. In this regard, GovTech created the Whole-of-Government Application Analytics (WOGAA) to help agencies monitor the performances of their digital services and platforms.
This tool presents key information such as traffic as well as user feedback and even benchmarks each offering against WoG averages in a single dashboard.
With over 100 million visits made to government websites monthly, such data-driven insights can assist public officers in making informed decisions on how to improve their digital offerings.
Why use WOGAA?
Uncover the highs and lows
With metrics such as traffic, feedback and ratings, you can laser in on the areas that need work.
Discover benchmarks and best practices
Review the performances of other government digital services to benchmark and see what steps you can take to improve yours.
Receive automated reports
Key metrics are presented in daily, weekly and monthly reports so you can easily access insights.
What's the latest on WOGAA?
Inspect Plus (BETA): Ensure that your websites meet Web Content Accessibility Guidelines (WCAG) and Digital Service Standards (DSS), through the integration of Oobee, GovTech's web accessibility tool (formerly known as Purple HATS / Ayys).
Smart Sentiments Summary (BETA): Analyse user feedback effortlessly with this new feature. Powered by AI and GovText, it allows you to gain insights from your website's Sentiments feedback within minutes and identify key issues to improve user experience.
Broken Link Checker (BETA): Detect broken links on your website easily with this new feature. Gain crucial insights including the exact location of the dead links, associated error codes, and the anchor text used. With this information, you can promptly remove or replace the broken links, enhancing your website’s usability and ensuring a seamless browsing experience for your users.
